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My WORK

I have a very broad skill set that I've developed over a long span of corporate
in-house multimedia positions.

 

I have a wide range of live or hybrid event production expertise:

  • Event Production

  • Technical Event Directing

  • Speaker Coaching

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I'm also skilled at all aspects of the lifecycle of video production:

  • Creative Ideation

  • Pre-Production

  • Script Writing

  • Production

    • Directing​

    • Camera

    • Lighting

    • Sound

    • Grip

  • Post-Production​

    • Editing​

    • Color Correction

    • Sound sweetening

    • Motion graphics

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In addition, I'm a still photographer with decades of corporate headshot and event photography experience.

Because the largest part of my career has been in internal corporate multimedia production, there isn't a lot that I can share that isn't a companies intellectual property.  Here are a few representative examples of my work that are public, as well as some case studies of my approaches to video.

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Please contact me for any additional information or questions.

This was a piece celebrating the sponsorship of the Special Olympics during the US games in Seattle.  
Roles played: creative direction, director, camera, interviewer, producer

This was a hero video used to inspire the Montvale campus post-COVID, highlighting their impact to the larger company. Roles played: camera, director, editor, graphics

My client had a meeting that was bringing together all of the lead partners on various accounts for the first time. They needed a punchy meeting opener, but the agenda was a bit scattered. I asked them my usual series of questions starting with “how do you want to audience to feel at the end of this video?”

Inspired. Like they were part of a bigger team. Supported.

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The only visual they had was one slide with a rocket on it, but no bigger theme. So with not a lot to work with, I started writing a script centered around space exploration. The script started with a rocket rumbling off a launchpad, followed by a series of questions with footage from NASA and the Johnson Space Center:

 

VO: What’s the first thing you think of when you see this?

VO: Is it opportunity?

VO: Is it innovation?

 VO: Is it courage?

VO: When you hear the countdown…(SOT: Mission control countdown)

VO: When you see the footprints…

(Neil Armstrong SOT) Two men from the planet earth first set foot upon the moon, July 1969…in peace.

VO: Are you inspired?

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By pulling the audience in with this series of questions, I was able to paint a picture where (just like a rocket) by themselves they’re extraordinary. But to do great things you need help (like a multi-stage rocket).

 

The client was over the moon impressed with the outcome. Yes, I went there.

It needs a bow on it.

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KPMG had done a really interesting charity event where you were matched up with a random person and you both read a book where your voice was recorded and could be played back by the recipient. The meeting was two days away and my client felt the segment that showcased this initiative needed a knockout punch at the end of it. She was, of course, right!

 

I put the problem into my subconscious and went to bed that night with no idea how this was going to work. As I was ironing my shirt that morning the problem hit me. If I was a kid, I would want to know why these random people decided to do this for me! The refrain "and that's why I chose to read to you" kept rolling in my head. Usually when these kind of ideas hit I sort of space out and stare into the distance while I work out the video...this was dangerous while ironing. I finished and went for my notebook by my nightstand and got writing. When I was commuting in, I worked out the rest of the rhyming script.

 

My team mate walked around the corner of my cubicle looking dejected and said "hey man...I couldn't come up with anything." I looked at him and said "I got it! It's a rhyme like the children's books we've been reading." He helped me smooth out the rough edges on the rhyme scheme and we recorded the voice overs using people in the office.

 

We went from concept to finished, approved video in under six hours. My big takeaway here is sometimes pressure is a good thing. Would I like to be cranking out video at that pace every day? No. No I would not. But, with the right team and the right inspiration you can capture lightening in a bottle quite a few times over the span of a career.

This was the toughest set of interviews in my career.

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My client was looking for an opening video for the American Cancer Society FS Cares event. It's a fundraiser for the ACS that is put on annually by financial services companies in NYC. The video was supposed to be something that set the tone, and got people to dig deep into their wallets.

 

Well, this was a subject I knew intimately, having lost my first wife to cancer. The approach I suggested was to feature people in the audience who would tell their cancer journey stories. I felt that it would put a face to the cause. A face that could very well be sitting next to you in the room.

 

I interviewed three people and also told my story as a surviving spouse of a cancer victim. It was an emotional shoot for everyone involved but the results were spectacular. The edit was just the right amount of emotion to drive the audience to action...without starting the evening on an unrecoverable down note!

 

This one really made me understand how important empathy, establishing a rapport with your subject and emotional IQ can be to getting through a tough interview . It took a lot for me to not only re-live my experience but also have other people re-live theirs. If I didn't treat them with empathy and use that emotional IQ to ease them through, it would have been a disaster.

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